Cooperative Image Campaign debuts today

The 2015 Cooperative Image Campaign for Alabama and Florida credit unions is now live across 14 media markets between the two states. Consumers will see TV ads, hear radio ads, as well as see digital, social media, and billboards, depending on the money raised in each media market. The three new “shareable content” ads will […]

Image_Campaign_Stickers_finalThe 2015 Cooperative Image Campaign for Alabama and Florida credit unions is now live across 14 media markets between the two states. Consumers will see TV ads, hear radio ads, as well as see digital, social media, and billboards, depending on the money raised in each media market. The three new “shareable content” ads will be running on digital and social media buys including Facebook, Twitter, YouTube, Pandora, and Instagram. If you see any of the ads, send them to the League so we can promote where you saw them. Also, post on our Facebook page.

The ads will be running over the next eight to ten weeks. You can see more resources on the Cooperative Image Campaign website or the betternameforbanking.com website. If your credit union has not contributed, there is still time. Contact LSCU VP of Communications Mike Bridges or Director of Communications Amy Jowers.

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The League of Southeastern Credit Unions & Affiliates represents nearly 300 credit unions throughout Alabama, Florida, and Georgia. It has a combined total of almost $200 billion in assets and 12.4 million members. LSCU provides advocacy, compliance services, education and training, cooperative initiatives, and communications.

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