Woman embraces her wheelchair-bound mother
Young woman embraces her beautiful senior mother who is in a wheelchair. The adult daughter is visiting her mom in her mom's home.

Free webinar covers ‘Aging parents and their caregivers – a multicultural perspective for credit unions’

Let’s get straight to the point: In 2020, each of us faced new challenges that we have never encountered before. The challenges that we faced prior to 2020 are still looming large. One of these challenges is how to offer meaningful products and services that support an aging membership and the caregivers in their lives.

The fact is: The U.S. population is becoming more diverse and is aging rapidly. In just ten years there will be more people over 65 than under 15—the first time in U.S. history. In addition, more households are becoming multigenerational.

  • What does that mean for your credit union?
  • How do these trends impact how your members make financial, health, and living decisions?
  • And, what are the differences by race/ethnicity that you need to be aware of to have meaningful conversations and offer the right products?

Join us Tuesday, Oct. 20, for Aging Parents and their Caregivers – A Multicultural Perspective for Credit Unions. This free session, hosted by industry experts at CUNA Mutual Group, will provide ideas to help you better serve your members as they navigate a new chapter in their lives.

HernandezThe presenters for this free webinar are Edgar Hernandez and Alison Fleming, As senior manager of multicultural strategy at CUNA Mutual Group, Hernandez and his team analyze data to better serve diverse consumers; develop new strategies and products to help credit unions grow, and build coalitions with other organizations that support similar efforts.

flemingFleming helps credit unions profitably expand their business and create better experiences for their members. In her role as TruStage Program Specialist, she combines her deep knowledge of the marketplace and comprehensive understanding of the TruStage portfolio to help credit unions reach more members and deepen member relationships.



Date: Tuesday, Oct. 20 – 1 p.m. CT/2 p.m. ET

Length: 45 minutes plus questions

Where: Online – Register now!

If you already have plans on Oct. 20, if you RSVP now, you’ll still receive access to the session and resources on-demand, available for 90 days after the event.

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About Us

The League of Southeastern Credit Unions & Affiliates represents 302 credit unions in Alabama, Florida and Georgia, with a combined total of $175 billion in assets and more than 11.6 million members. LSCU & Affiliates provides legislative and regulatory advocacy; education and training; cooperative initiatives (including financial education outreach); public messaging; information services; and business solutions.

LSCU Mission Statement

To create an environment that enables credit unions to grow and succeed.

LSCU Vision Statement

To be the trusted advocate and preferred source of information for credit unions.

If you need to reach us, e-mail communications@lscu.coop

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