GM’s credit union member discount suspended, effective Oct. 1

After nearly seven years and one million vehicles sold, General Motors will suspend the credit union member discount offered through CU Solutions Group’s credit union member rewards program, effective Oct. 1. Over the last six and a half years, CU Solutions Group’s credit union member rewards program, Love My Credit Union Rewards, drove more than […]

2000px-General_Motors.svgAfter nearly seven years and one million vehicles sold, General Motors will suspend the credit union member discount offered through CU Solutions Group’s credit union member rewards program, effective Oct. 1.

Over the last six and a half years, CU Solutions Group’s credit union member rewards program, Love My Credit Union Rewards, drove more than $20 billion in GM sales revenue and in turn created $9.2 billion in credit union member loans.

Starting Sept. 1, 2015 (for the last month of the program), members will need to verify to the dealer that they have been a member of the credit union for at least 60 days in order to qualify for the credit union member discount. Participating credit unions are asked to discontinue marketing the program to their members. If any credit union has a question about the program, contact LEVERAGE Product Manager Rhea Oaks at 866.231.0545 ext. 1146.

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The League of Southeastern Credit Unions & Affiliates represents 342 credit unions in Alabama, Florida and Georgia, with a combined total of $118.63 billion in assets and more than 10.1 million members. LSCU & Affiliates provides legislative and regulatory advocacy; education and training; cooperative initiatives (including financial education outreach); public messaging; information services; and business solutions.

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