Young smiling man sitting by table and looking at waitress while paying for his order through smartphone

Is your credit union addressing the digital imperative?

The marketplace is changing rapidly, and a true digital strategy requires a move beyond technology that encompasses a credit union’s entire approach to doing business. According to CUNA Mutual Group, Digital-First is trending to Digital-Only. Consumers, especially digital natives, expect and demand a seamless digital experience to manage every aspect of their lives.

• 78% of Americans now own smartphones
• 60% of all smartphone owners use mobile banking
• 82% of millennials use mobile banking
• 41% of U.S consumers own a voice-activated device
• 77% of Virtual Assistant owners connect their devices to their smartphone

To learn more about digital trends impacting the financial services industry, visit cunamutual.com/digital-trends. For up-to-the-minute insights to help in crafting your credit union’s digital strategy, visit the Digital Trends Hub at #cudigitaltrends.

Written by
Cara Clark
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About Us

The League of Southeastern Credit Unions & Affiliates represents 342 credit unions in Alabama, Florida and Georgia, with a combined total of $118.63 billion in assets and more than 10.1 million members. LSCU & Affiliates provides legislative and regulatory advocacy; education and training; cooperative initiatives (including financial education outreach); public messaging; information services; and business solutions.

LSCU Mission Statement

To create an environment that enables credit unions to grow and succeed.

LSCU Vision Statement

To be the trusted advocate and preferred source of information for credit unions.

If you need to reach us, e-mail communications@lscu.coop

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