Building a staff for today’s convenience economy

Today’s convenience economy continues to change your members’ expectations of your credit union. This, in turn, is likely changing yourexpectations of your staff. In fact, The Financial Brand’s Top 10 Retail Banking Trends and Predictions for 2018 noted that to “recruit or retain talent to meet changing needs” was one of the fastest rising priorities for their panel […]

Today’s convenience economy continues to change your members’ expectations of your credit union. This, in turn, is likely changing yourexpectations of your staff. In fact, The Financial Brand’s Top 10 Retail Banking Trends and Predictions for 2018 noted that to “recruit or retain talent to meet changing needs” was one of the fastest rising priorities for their panel of financial services leaders.

The key to recruiting and retaining talent is knowing what employees’ expectations are of you. Gallup asked employees how important certain attributes are when considering whether to take a job with a different organization. Respondents placed the greatest importance on a role and an organization that offers them:

  1. The ability to do what they do best
  2. Greater work-life balance and better personal well-being
  3. Greater stability and job security
  4. A significant increase in income
  5. The opportunity to work for a company with a great brand or reputation

As members’ financial needs and expectations change, credit unions that deliver a relevant and more memorable experience will prosper. As one participant in The Financial Brand study noted: “Investing in new skill sets will be critical… Now more than ever, the right talent is truly a competitive advantage.”

Learn steps you can take to address each of these five concerns, and build a staff for today’s Convenience Economy. Read the full article from CUNA Mutual here.

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About Us

The League of Southeastern Credit Unions & Affiliates represents 342 credit unions in Alabama, Florida and Georgia, with a combined total of $118.63 billion in assets and more than 10.1 million members. LSCU & Affiliates provides legislative and regulatory advocacy; education and training; cooperative initiatives (including financial education outreach); public messaging; information services; and business solutions.

LSCU Mission Statement

To create an environment that enables credit unions to grow and succeed.

LSCU Vision Statement

To be the trusted advocate and preferred source of information for credit unions.

If you need to reach us, e-mail communications@lscu.coop

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